Sugar

Product description

Sugar is one of the most important ingredients in the kitchen right next to salt. Sugar that is used in households is also called table sugar, granulated sugar or regular sugar, it is made of either beet or cane root and composes of glucose and fructose. Primary use of sugar is to add sweet flavor to foods but in addition to that, sugar can also be used as a preservative and as a yeast starter. The manufacturing of sugar has been going on for over 2,500 years. Because sugar is such an important ingredient in the kitchen globally, the market for it is huge and private label brands have been performing greatly.

Private label market for sugar products

The global sugar market reached a volume of 187.9 Million Tons in 2018. The market is further projected to reach 199.6 Million Tons by 2024, expanding at a CAGR of nearly 1% during 2019-2024. Sugar is the most economical seasoning to produce and its easily available. It is consumed worldwide by all socioeconomic age groups and can be found in pretty much every retail establishment such as convenience stores, department stores, supermarkets and hypermarkets. Because of these factors the sugar market has been constantly growing and it is always in demand and your private label brand can benefit from that. Private label brands have also been witnessing growth in popularity and sales. Consumers have shifted from national brands to private label ones because of the rise in quality and affordability. Manufacturing and production of sugar is an affordable process which means your brand can mass produce and distribute high quality products for an affordable price. Starting a private label brand for sugar is a great business move for any retailer.

Benefits of private labeling

Since sugar has been produced for so many years, private label manufacturers have many years of experience and expertise in this field. Private label manufacturers provide great quality sugar products made from the best recipes and formats, they can help you develop your brand with products that suit your market and target customers. You also have the option of making new and interesting products with your private label manufacturer with your own recipes. Benefits of private labeling are higher profit margins, lower operating costs, better brand loyalty and greater market stability. This means that with private labeling your brand can have a personality through innovative package designs and marketing campaigns which will attract customers.