Waffles & Wafers

Waffle and wafer consumption and sale

Waffles are a great and delicious product and white label or private label can have a lot of success developing a tasty waffle product. The waffles market and the private label market are rapidly growing. With the exponential growth of the market, this is the perfect chance for private labels to take over and take the opportunity to start their private brand waffle product. The waffle market, being extensive and profitable as it is, includes big-name brands and constant competition. Private brands will have to compete against other established waffle brands. However, with the growing success of the private label, these products can easily defeat established brands in sales. By offering innovation and quality taste of waffle products, success is available for private label.

Description of products

Waffle products are now well-known globally. They are delicious, soft products with a distinct shape, and they can be paired with all kinds of foods and flavors. It is made from leavened batter or dough and cooked between two patterned plates that give them a distinct shape. There are many variations of waffle products. They are particularly common in Belgium. Wafers are considered to be cookies. They are often crisp, sweet, very thin, flat, light, and dry. Mostly, they are used for ice cream decoration, and as a garnish on sweet dishes. They can be made into sandwich cookies with cream flavoring and filling. They have a surface or texture like that of waffles, but they can also be without a pattern.

Private label and manufacturing

Both waffle and wafers are known to be very delicious, soft or crispy, and customizable foods. They are quite popular and beloved and consumed all over the world. They can be sold pre-made or ready-to-use, or as frozen products. The market for these products is very big and profitable. Private label will offer quality and tasty products that will be affordable, and gain a loyal audience that will fall in love with your distinct and delicious waffle/wafer product. A manufacturer, with private labeling services, can offer you a wide assortment of waffles or wafers, or you can establish your own recipe.